Picture this: You've just posted the most gorgeous photo of your handmade jewelry, craft beer, or perfectly plated avocado toast. You're feeling pretty good about it. But then... crickets. Three likes. Two from your mom and one from your business partner, who sits two feet away from you. Sound familiar? Welcome to the wild world of social media, where that little # symbol might be the secret sauce you've been missing. Why Are Hashtags Important for Your Business? Think of has

So, you’re a small business owner. You want to conquer social media, but where do you start? Before you rush into posting memes or cat videos, you need to identify who you’re actually talking to. Shouting into the void is so 2010. Here’s how to find your people—and maybe even get them to like you. Set Your Goals (Because Winging It Is Not a Strategy) Before anything else, ask yourself: Why are you on social media? Is it to boost brand awareness, get more sales, or simply prov

Are you encountering the issue where you post on social media, but the content doesn't seem to resonate with your audience? Don't worry,...

How can you get the community, specifically your audience, to see what you are posting on social media? Whether you’re just starting out...

If you’ve been reading my recent articles, you're already aware of why incorporating social media into your small business is a good...

Level Up Your Local Game: Why Social Media Isn't Optional for Small Businesses (Especially Here in the Lowcountry!) Hey everyone! Let's...

Over the last two weeks, I’ve provided 10 content ideas for small businesses to post on social media. As a small business owner or...

Over the last few weeks, I've explained how small businesses can benefit from social media and the importance of posting consistently....

Here are some ideas for small businesses on what to post on social media.

Here is a quick list of reasons why every small business should have a consistent social media content calendar scheduled every week.

4-minute read on how digital marketing by a boutique agency can cost less and provide you more attention.

3-minute blog to talk about how important it is for small businesses to be on social media to build their business.